Tuesday, 11 December 2012

Magazine Advert Plan

I have done a simple design of my magazine advert, after researching the conventions of typical album adverts and have decided to make the advert use a similar theme and colour scheme, in order to give the two consistency and to help the audience link and recognise the two. I may be using the same image from the album cover as the main image in the magazine advert, so people will recognise and instantly know the album when they see it in shops. This is something a lot of artists do. However, some artists do not, instead use another image, maybe of the actual artist, if they are not seen on the album cover. My album cover will be showing the artist, so am more likely to re-use the image on the advert. I could, although, use another image of the artist/s that is still recognisable as the same artist. I have decided to put the artist name at the top, as I feel this the most important piece of information. The album title will be slightly bigger and positioned below the image, so will be very eye catching, but won't draw away from the artist name. I would like the artist name font to be quite artistic, and a font that will be used in all of their albums, for consistency. Whereas, I want the album name font to be quite simple, yet very bold, to stand out. 

For the colour scheme, I have experimented with several themes, one being a black background, and white drawings and text, which I think will be bold and stand out, but I feel its almost too simple. The second idea is to have a white or off white (for an old fashioned/worn/natural look) with dark red/brown text and subtle white drawings. or the last option, I would have a white background with black text and brown drawings. Out of these I prefer 2 and 3, and I feel 2 will go well with the general style of artist and album, whereas the 3rd I feel will be a lot bolder and eyecatching, which it needs to be. I also noticed during my research that people generally use blacks and white, therefore the 1st or 3rd options would b most conventional. 

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